How to Use eBooks & Newsletters as Business Magnets
One of the best ways to position yourself as an expert in your industry is to create an eBook report or newsletter to share with your potential clients. These products are often marketed as a free gift in exchange for contact information on a subscription list. Many of my clients use platforms like MailChimp or Constant Contact to turn their eBooks and newsletters into customer magnets.
Every eBook or newsletter needs to display a strong and eye-catching cover design to attract the attention of your site viewer. To help, I always provide a 3D image of the eBook so you can showcase your product on your website. Finally, the interior should be laid out in an organized manner that is easy to read and properly represents your company.
Krafted can help you:
- Create an eye-catching eBook cover
- Design the interior layout include text, photos, and custom graphics
- Generate an opt-in banner for your website with 3D eBook graphic and form
- Arrange for PDF download and emails links using platforms like MailChimp or Constant Contact
- Post website landing pages to feature your new eBook
- Create PDF web or print-ready newsletters for regular publication