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A Perfect Blend of Professionalism and Creativity

My name is Rachael Kraft and I am a no-nonsense graphic designer and web writer.

My creativity combined with my no-nonsense work style has allowed me to help online marketers develop visually appealing web products with compelling written content.  I am as middle brained as they come – blending vibrant creativity with practical planning, organization, and execution.

‘No-nonsense’ means that I am committed to professionalism, organization, and communication throughout each project. Seems simple…but it makes all the difference.

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There are several areas where I can help you improve your online business:

Graphic Design

I have worked with online companies around the globe to create branding designs, full WordPress websites, eBooks, newsletters, and B2B collateral materials.  I am versed in the language of direct marketing through my association with American Writers and Artists (AWAI), so I am uniquely qualified to help create your next promotional design.

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Web Writing

Ongoing written content is vitally important for any web-based business.  I have helped companies in the equine and fitness industries create regular blog articles and refresh page content in order to increase organic web traffic.  I understand the importance of employing smart writing practices to optimize your website.

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Research

Strong content needs solid research.  I have helped copywriters in various industries dig up the facts they need to write compelling copy.  In addition, I can research and brainstorm ideas to help your business make the most of your online presence.

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Testimonials from Happy Clients

 More about Rachael

Rachael Kraft

I live with my husband just to the west of New York City.  In my spare time, I enjoy spending time outdoors, riding horses, reading, painting, running, fencing, and learning to play the guitar.